Book Newspaper Advertisement Across India at Lowest Ad Rates

Newspaper is the most authentic and trustworthy medium for receiving and transmitting information. Providing us with news, views and opinions every morning, newspapers have proved to be an effective platform for advertising as well.

The growth and scope of newspaper advertisements have been constantly increasing over the past few years. However, small and medium businesses cannot make the most of it. Lack of guidance and appropriate planning could be the primary reasons. Hence, it is imperative to take guidance from experts that ensure expansion of your business through advertisements.

One common hoax that stops businessmen from investing in newspaper advertising is that it is an expensive and a tedious task. However, the rates of newspaper advertising depend on various factors like circulation, the type of advertisement, readership analysis and many more. Hence, it is necessary to get accurate guidance. One basic thing followed by big businesses is that they keep publishing their advertisements on a regular basis. It means the time and frequency for publications play an important role when it comes to pricing of the newspaper ad.

Which newspaper is ideal for your advertisement?

Ever wondered why some businesses run successful business campaigns in newspapers, whereas others cannot manage to get there? Here’s what decides which newspaper ads will gain profits and which might not make its mark:

Selecting a newspaper that fits in your budget and targets your preferred audience is a crucial step when you decide to publish your advertisement in a newspaper. This step is the most important that is what makes a difference.For example, if your target audience meets with that of Times Of India, then booking an advertisement space in Dainik Bhaskar would not help. Hence, the decision of booking a newspaper advertisement depends on the audience profile as well.

Therefore, a proper planning and appropriate knowledge is required while publishing an advertisement in a newspaper. That being said, it is very important to look for an ad-agency that provides you with the above mentioned points.

Why Bookadsnow?

• Easy booking of newspaper ads across print as well as digital versions of the newspapers
• Wide range of options and other services like last-minute bookings and customized templates.
• Dedicated team of media planning experts and rate matching guarantee.

The major reason for your investment in a newspaper advertisement is the reach. More than the number of people reading your advertisement, what matters is the number of potential customers your advertisement can grab. If your target is to cater only one township, then what’s the point of publishing your ad in a national newspaper of India?

For instance, if you want to publish your advertisement about your saree shop that specifically caters to the Bengali community. Therefore, a smart decision would be to give your advertisement to a Bengali newspaper rather than giving it to a National level newspaper.

If you are still confused about publishing your ad in a newspaper. Contact an advertising agency and book your advertisement with appropriate strategy. Bookadsnow is your one-step solution that gives you the best deals to suit your interests.

Factors to be kept in mind while publishing an Ad:

Language:

The answer to this is a big YES. Even though people in India have got a grip on speaking English, there is a large portion of the population who are comfortable reading in Hindi. As an advertiser, you should be aware of the language you will be publishing in your advertisement.

Age-group:

Each newspaper has a targeted readership. For example, a business newspaper caters to an audience of 30-40 years of age, whereas DNA is a newspaper that varies with respect to the age group. Hence, it is important to keep this factor in mind once you decide to book an advertisement in any newspaper.

Urban or rural audience?:

One of the major factors while publishing your advertisement is the section of the society you are targeting. Whether it is an urban audience or a rural one, you should select your newspaper keeping in mind the readership the newspaper has.

The above factors are the pointers that you should keep in mind while publishing an advertisement in a newspaper. With this, Bookadsnow is your solution that provides you with the best of deals and promises you excellent returns on your investment.