Promote your Brand Easily Via Magazine AdvertisementsSep 03, 2018 | Newspaper
Promoting your brand is one of the essential and imperative actions taken to ensure your business’s continued growth and prosperity.
The purpose of promotion is three-pronged:
- It is meant to differentiate your brand/service/product from the others in the industry.
- It is meant to increase the demand for your product or service or even a brand.
- Promotion is also meant to increase the consumer’s knowledge of your company and its services/ products.
By educating the consumer in such a manner you accomplish two things. The first is that they have more information and can make educated choices. The second is that your brand image or brand personality is more clearly defined in the minds of your customers which is your end goal.
Advertising is at the top of the list when it comes to promotional activities for your brand. It succeeds in accomplishing all three of the above purposes. Magazine Advertisement is the best means of communicating with your consumers for the purpose of promotion.
Here’s why magazine advertisements are the best way to promote your brand:
- The attractive display of magazine advertisement immediately pulls the reader in. The color and glossy finish of the ad capture the attention of the reader ensuring that your ad gets noticed.
- Magazines have their niche markets which are a sure shot way of ensuring you reach the right audience. This is especially true when you place a magazine advertisement in a magazine which has a synergy with your product/service.
- Influential magazines like Vogue or National Geographic have a huge circulation and readership, allowing you to cast a wide net and catch your customers in flocks.
- Magazines have a longer shelf life than most other mediums. Some magazines are even collected. This means your magazine advertisement will keep doing its job for a relatively long time.
- Magazines are also a medium characterized by its pass-on readership. Due to the long shelf life of the magazine, they are often borrowed by friends and family of the subscriber. This increases your reach innumerable.
Inflight Advertising is a great way to engage with your audience with air travel becoming more affordable. With few distractions available in the limited area of one’s seat, nearly all passengers flick through the magazines at some point during the flight. Inflight advertising is a great method for establishing and increasing brand recognition. The good repute of the Airlines adds to the overall impression a reader has of your company is an added bonus as it makes your brand/product/service more credible in the eyes of the reader. The price of inflight advertising is priced moderately but because of the long shelf life and the added integrity of the medium, one has a high return on investment.
Publish Magazine advertisements with the help of Bookadsnow
Bookadsnow is a leading digital media planning portal which has the finest team who can guarantee the best prices for those wishing to place advertisements in inflight magazines. With over thirty years of experience in the industry, they have built a strong rapport with the many media houses. This results in their clients being given an edge when it comes to the price of an ad and the discount they get. They have experience with prestigious magazines like Vogue, GQ, Sananda, Forbes India, and many more. They have also handled in-flight advertising with all the big names like Jetwings (Jet Airways), Vistara (Air Vistara), and others.
Bookadsnow keeps their customers as their priority which is why the process of book advertisement in the magazine of your choice has been simplified and streamlined. You can easily place an ad digitally through our site in a few simple steps or you could call us @ 9830400021 and have one of our experts contact you. They will give you all the information needed, furnish you with the different choices available to you, and advise you on the best option for you.