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Malayala Manorama the Most Reliable Newspaper to Advertise in Kerala

Jul 01, 2018 | Newspaper
malayala manorama advertisement

Malayala Manorama is a Malayalam daily that was first published as a weekly on March 22nd, 1890. Today it has transformed into a morning newspaper that is distributed from Kottayam, Kerala. This move in the media industry was initiated by the Malayala Manorama Company Ltd and is currently headed by Mammen Mathew. It is the second oldest newspaper in Kerala circulation, after Deepika.

According to the statistics of Audit Bureau of Circulations (ABC) in 2013, it is the third and fifth most circulated newspaper in India and in the world respectively.  Currently the daily enjoys an approximate readership of over 20 million. The newspaper is circulated in cities like Kozhikode, Trivandrum, Kochi, Kottayam, Chennai, Delhi, Mumbai, etc. The daily provides an exceptional coverage for news in disciplines like politics, entertainment, lifestyle, sports and finance that are significant at all levels: local, national, global.

Malayala Manorama Advertisements have room for advertisements in any of the three formats:

  • Classified Ad- This is the simplest format. It has no images only running text.
  • Classified Display Ad- This is an intermediary format, and has provisions for both text and image. However, there exist limitations to its dimensions.
  • Display Ad- This is one of the most effective yet expensive forms of a newspaper advertisement. These ads can be published either on the full page or on a portion of the page. There are no restrictions on its size.

The popularity of a newspaper enhances the effectiveness of the advertisements it is published in. Newspaper advertisement on a popular daily will have greater visibility than an advertisement on a daily with limited circulation. In this aspect, releasing Malayala Manorama advertisement is of significance in South India (Kerala in specificity), due to the following reasons:

  • It has a circulation of about 2.1 million per day in Kerala.
  • It has over 20 million readers in the states of South India.
  • Malayala Manorama is a daily with the third highest circulation in India.
  • The in-depth analysis of the editorials makes the reading experience of the daily more immersive.

Why book Malayala Manorama ads through Bookadsnow?

Lookad, a newspaper advertising agency has introduced an online media platform called Bookadsnow. The portal provides individuals with opportunities to book newspaper ad in publications throughout India. With Bookadsnow, the process of releasing newspaper Ads is simplified. Although based in Kolkata, we can assist clients throughout India.

We do not have fixed price charts. Our experts personally negotiate lower ad rates for the clients keeping in mind their budget without hampering the quality of the final output. We also have readymade templates that allow us to assist the client with the creative layout of the advertisements, even at the eleventh hour. Furthermore, after the advertisement is released, we continue to maintain ties with our clients. We provide them with a hard copy of the newspaper and link to the e-paper in which their advertisement is released.

Why should one advertise in Malayala Manorama through Bookadsnow?

Bookadsnow simplifies the process of releasing newspaper Ads in publications that operate throughout India. Our experience in the media industry over the past 3 decades has helped us earn an accreditation from the Indian Newspaper Society (INS). Since then we have been maintaining long-standing relationships with most publications in the nation.

Additionally, our trained media experts are well equipped to answer all the queries of the client. Our experts personally negotiate lower ad rates for the clients keeping in mind their budget. We also have readymade templates that allow us to cater to the need of the clients, even at the eleventh hour. Furthermore, after the advertisement is released, we continue to maintain ties with our clients; we provide them with a hard copy of the newspaper and link to the e-paper.

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