Home Shop Tv 18
Launched on 9th April 2008, HomeShop18 is the first 24x7 home shopping channel ventured by Network 18 Group. Homeshop18 is India’s leading online retail platform. The group decided to set its foot in the TV channel industry for its online and on-air retail because of the high penetration value of television industry. It has also partnered with over one-thousand brands including major brands like Nokia, LG, Reebok, Philips, Kaya, Motorola, Godrej etc to expand and strengthen its foothold in the market. The investors for this venture includes GS HomeShopping, the biggest online retailer of Korea and SAIF Partners, a venture capital firm.
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